Green Banking
Yesterday, I was introduced to RecycleBank in Philadelphia.
This fascinating social enterprise offers an incentive system for households who recycle.
Using special recycle bins, RecycleBank identifies the amount of waste generated by a household during recycling pick-up. The amount of the recycables automatically translates to a credit on your account. As you accumulate credit, you receive reward coupons from retailers such as Starbucks and Whole Foods.
I'm enthralled with the idea of "Incentive Based Recycling" - motivating people to do good (and well!) by offering them rewards.
This fascinating social enterprise offers an incentive system for households who recycle.
Using special recycle bins, RecycleBank identifies the amount of waste generated by a household during recycling pick-up. The amount of the recycables automatically translates to a credit on your account. As you accumulate credit, you receive reward coupons from retailers such as Starbucks and Whole Foods.
I'm enthralled with the idea of "Incentive Based Recycling" - motivating people to do good (and well!) by offering them rewards.
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